image source, Thinkstock

The artificial banana flavor is bland, saccharin-filled, and quite far removed from the reality of fresh bananas.

Perhaps this is why artificial flavorings are often dismissed as unnatural.

However, some of them are more «natural» than they appear.

Sometimes they don’t taste like their fresh counterparts for reasons more complex than basic chemistry. That’s why flavor wizards and food creators employing clever new techniques to trick our senses.